March 03, 2008

 IGA Global Summit Workshop Perspective

The IGA Brand is a Promise: Communicate Our Promise to Your People First

A message to IGA Retailers from …
Paulo Goelzer
CEO
IGA Coca-Cola Institute

IGA's executive team will be presenting four workshops at the IGA Global Summit this March. Download the complete Agenda to learn more.

Your associates are the first customers of the brand. It is not enough to communicate the message of the brand to your external customers; the first step begins with internal communication with your associates. They have to be aware of the store/brand objectives so that they can "live" those objectives and communicate them to your customers.

A brand is a promise, and if your store is promising friendly and outstanding service in harmony with IGA's brand equity, it is up to your people to provide the promise on a consistent basis.

Although most independent retailers maintain that friendly and outstanding service levels are the key attributes that differentiate their stores, a recent study from NGA revealed that only 26 percent of independent retailers have a formal training process in customer service. The same research found that 64 percent of independents are looking to emphasize training in 2008.

With that information in mind, we have developed a Global Summit workshop that will address your need for training. The "Branding Your People" workshop will showcase the best practices of some of your peers, as well as a new set of courses and tools designed to help you develop your people and your brand.

I look forward to sharing more with you at the Global Summit.

Thanks,

Paulo Goelzer

 


Retail News


The National Cooperative Grocers Association posted more than $945 million in combined sales
during 2007 as a result of strong demand for natural and organic foods. That figure places cooperative grocers among the top three sellers of natural, organic and local foods, reported Supermarket News. Full Story

The Stop & Shop Supermarket Co. is expanding its "Low Prices Every Day" program to include salad dressings and condiments. The program, which started in 2006, initially covered produce and has since expanded to cover other categories, including dairy products, frozen foods, and baby care products, reported The Boston Globe. Full Story (Free Registration Required)

Despite having a reputation for a very strict corporate culture, Wal-Mart encourages its merchandise managers to speak frankly about the products the chain carries on a new blog called Checkoutblog.com, reported The New York Times on the Web. In the food category, one manager discusses nutraceuticals including probiotic yogurt and Michael Pollan's book In Defense of Food, while another comments about sustainability. Full Story (Free Registration Required)

Village Pantry, Inc. acquired nine convenience stores in central Ohio from Petro Acquisitions, Inc. The stores, formerly company-owned and -operated stores of AmeriStop Market will be re-branded under the Village Pantry banner. Full Story

Raley's and Peet's Coffee & Tea, Inc. are partnering to feature a full-service Peet's Coffee & Tea program in Raley's stores. Owned and operated by Raley's, the Peet's kiosk and Peet's We Proudly Brew programs are scheduled to roll out in more than 100 Raley's stores over the next three years. Full Story

Safeway and Wegman's are now carrying a selection of Chuao Chocolatier's premium artisan chocolate bars. Tree of Life, DPI West and Tzetzo Brothers will distribute the chocolate bars to the grocers. Full Story

Total Wine & More opened a 20,000-sq. ft. superstore in Glendale, AZ last month and plans to open at least two more in the state this year and two to three more next year, according to the company's vice president of advertising, reported The Business Journal of Phoenix. Full Story (Free Registration Required)

CSP Daily News offers another installment of "Open & Shut," a geographic roundup of many of the convenience store, gas station and travel center openings, closings, sales, remodels, new-builds and groundbreakings across America. Full Story

Manufacturer News


Tyson Foods, Inc. will discontinue production of its refrigerated, oven roasted chicken line
and close of one of the three plants it operates in Wilkesboro, NC, citing the increasing number of shoppers that are opting for takeout food from the retail grocery deli. Tyson is meeting the needs of this category with new products such as rotisserie pork loin, as well as Tyson Gourmet Wraps and also supports the production of hot, rotisserie chicken in retail delis. Full Story

Hormel Foods Corporation is aiming to achieve $2 billion in total sales of products created since 2000 by the year 2012, through its "Go for $2B by 2012" initiative. The new goal builds on Hormel Foods' success with its Billion Dollar Challenge, which it met two years early. The challenge was for Hormel Foods to generate $1 billion in sales from new products launched in this decade, beginning fiscal year 2000 and ending fiscal year 2009. By the end of fiscal year 2007, Hormel Foods reported total sales of $6.19 billion with more than $1 billion generated from new product sales. Full Story

The premium chocolate market in the U.S. has grown rapidly over recent years, and manufacturers are increasingly adjusting their product portfolios to benefit from this trend, according to Research and Markets. Within the sector, dark chocolate experienced the strongest growth, owing to the health benefits attributed to its consumption. Full Story

Foodservice News


The 500 largest U.S. restaurant chains registered slower growth rates, posting 5.1% annual sales growth in 2007, according to Technomic Inc.'s annual reporting on the top U.S. restaurant chains. U.S. systemwide sales for the Top 500 rose to an estimated $223.6 billion in 2007, up $10.7 billion over 2006. "As the U.S. economy continued to struggle against rising fuel prices, increasing cost of labor and commodities and menu price increases, the Top 500 restaurant chains' sales growth declined to 5.1%, versus 6.1% in 2006," said Ron Paul, President of Technomic. Full Story

Meanwhile, USA Today examines the challenges that the restaurant industry is facing, noting that the worst may be yet to come. For example, same-store sales are declining, commodity prices are increasing, units are closing and customers are dwindling. Full Story

Restaurant industry performance edged up slightly in January, as the National Restaurant Association's comprehensive index of restaurant activity registered a modest gain - standing at 98.9 in January, up from December's level of 98.7. Full Story

McDonald's competitors are catching up on offering fish sandwiches, sales of which pick up during Lent. Arby's is bringing back two fish sandwiches, KFC debuted a new snack-size fish sandwich, and Wendy's added a cod fish sandwich, reported The Chicago Sun-Times. Full Story

Star Buffet, Inc.'s wholly-owned Starlite Holdings, Inc. subsidiary completed the acquisition of four Barnhill's buffet restaurants - one each in Gulfport and Moss Point, MS and Apopka and Orange City, FL. Full Story

A Bojangles' franchisee and development partner Azalea Management and Leasing plan to develop three new Florida restaurants on different sites, including one franchised coffee house, a motel and possibly a convenience store, reported Jacksonville Business Journal. Full Story (Free Registration Required)

Health News


Compounds in black tea may be able to mimic insulin and help prevent diabetes
, suggests new research from Aging Cell. The study looks set to add to an ever-growing body of science linking consumption of the beverage to a wide range of health benefits, including lower risk of certain cancers, weight loss, and protection against Alzheimer's, reported Food Production Daily. Full Story

High doses of vitamin E can increase the risk of lung cancer, research suggests. The study found that taking 400-mg per day long-term increased cancer risk by 28%, and experts say that people should get their vitamins mostly from fruits and vegetables, reported BBC News. Full Story

Washington News


Problems with food safety in USDA's sch
ool lunch program were cited in reports from 2003 and 2005, according to The Wall Street Journal. The reports appear to contradict USDA and meat-industry assertions that violations at the Hallmark/Westland Meat Packing Co. plant were an "isolated incident." A sentiment reiterated by the department's Agricultural Marketing Service, which says its program is as stringent as any available. Full Story (WSJ Subscription Required)

USDA suspended at least two employees, an inspector and a veterinarian, following the largest beef recall in history, according to a union that represents federal meat inspectors, reported The Associated Press. Full Story

Beer distributors would be able to sell six-packs, 12-packs, 18-packs and any other configuration up to a case under a Pennsylvania measure pushed by Senators John C. Rafferty Jr. (R-Montgomery) and Sean Logan (D-Allegheny). However, craft brewers claim the measure will give big manufacturers an unfair advantage as they do not have the packaging equipment to produce those sizes, reported The Philadelphia Inquirer. Full Story (Free Registration Required)

NJ Gov. Jon Corzine proposed closing the NJ Department of Agriculture, as he is looking to cut $500 million from the state budget. The Department of Agriculture's budget is currently about $26 million, but its core functions, such as inspections, would still need to be done, reported The Produce News. Full Story

FDA is seeking comments on reporting and recordkeeping requirements for firms that process acidified foods and thermally processed low-acid foods in hermetically sealed containers. Full Notice

Two California companies are recalling alfalfa sprouts sold across the West Coast, as some tests detected salmonella, reported AZCentral.com. Full Story (Free Registration Required)

Gorton's Inc. initiated a recall of its frozen Battered Fish Fillets, as they may contain foreign material. Full Story

Meijer Distribution Center initiated a voluntary recall of its frozen chicken entrées, as they may be contaminated with Listeria monocytogenes. Full Story

Global News


China exported 289,000 tons of tea in 2007
, a slight rise of 1%. However, the export value rose 11% year on year to $610 million. Green tea exports hit 224,000 tons last year, up 2.3% year on year, while black tea exports decreased by 4.0% to 30,000 tons, according to China Daily. Full Story

Yum! Brands Inc. opened its first Pizza Hut Express in Shanghai at the end of February. The pizza brand will be available in more than 100 cities by the end of this year, with 500 Pizza Hut canteens, 78 Pizza Hut Delivery stores and a number of Pizza Hut Express stores, reported China Daily. Full Story

Market News


The Raisin Bargaining Association announced a minium price of $1,310 for a ton of the 2008 raisin crop
, up at least $100 per ton from last year. The pricing, coupled with an earlier announcement of a three-year contract with raisin packers through 2010, is raising hopes among growers, reported The Fresno Bee. Full Story (Free Registration Required)

The rhizoma perennial peanut is now considered to be the best perennial warm-weather legume for Southeastern states, as its nutritional quality and broad use are making it a staple pasturage at a fraction of alfalfa's cost. According to the Agricultural Research Service, the perennial peanut is the premium forage for the Gulf Coast. Full Story

Patterson Vegetable Co. is switching to outside harvesting services in an attempt to save money. The company freezes a wide variety of vegetables that are grown on independently owned farms, most within a 50-mile radius of Patterson, CA, reported The Modesto Bee. Full Story (Free Registration Required)

Researchers in South Texas are praising the flying cockroach from Asia that has shown an appetite for agricultural pests. The cockroach became the most common predator of bollworm eggs, and also eats the eggs of the beet armyworm, reported The Associated Press. Full Story

Watermelons contain more nutrients than previously reported, as they not only contain large amounts of lycopene, but also an amino acid that plays a role in wound healing, cell division and other positive results. Study volunteers drank differing amounts of watermelon juice and had improved levels of a substance researchers think might treat high blood pressure, reported California Farm Bureau.

A gene from the orange cauliflower may make food crops more nutritious, as the newly discovered gene induces high levels of beta-carotene. Using this discovery could make a huge impact on vitamin A deficiency, which has been reported to affect 250 million children worldwide. The gene originated in an orange cauliflower plant found in a Canadian field 30 years ago, and recently has been studied by researchers, reported California Farm Bureau.

USDA established procedures for conducting a referendum to determine whether the issuance of the proposed Honey Packers and Importers Research, Promotion, Consumer Education and Industry Information Order is favored by first handlers and importers of honey or honey products. Full Notice

USDA proposed a new industry-funded research, promotion, consumer education, and information order for honey and honey products. Full Notice

USDA established final free and restricted percentages for 2007-2008 crop year tart cherries covered under the Federal marketing order regulating tart cherries grown in seven states. Full Notice

USDA amended the marketing order for walnuts grown in California. Full Notice

USDA proposed amendments to Marketing Order No. 981, which regulates the handling of almonds grown in California. Full Notice

International Trade Administration extended the time limit for the preliminary results of the Antidumping Duty Administrative Review and Partial Rescission of Administrative Review for Frozen Fish Fillets from Vietnam. Full Notice

NMFS proposed to modify the eligibility criteria for membership in both the Hook Sector and the Georges Bank Cod Fixed Gear Sector. Full Notice

 

First Time Viewer?

Click here to see a message from IGA USA Chairman, President and CEO Mark Batenic.

About The
Independent View

The Independent View is published daily in conjunction with The Food Institute. If you are interested in advertising in The Independent View, click here to find out more.

News You Can Use

Reminder to all Alliance Members:
IGA USA and the IGA Coca-Cola Institute have Relocated

Please note our new address:
8745 W. Higgins Road, Suite 350
Chicago, IL 60631-2773

Reminder to Retailers:
Make Sure You’re Ready for the First Wave of the 2008 Assessment Program

The CEO visit for your store for Wave 1 will occur sometime during the Shopping Spree marketing event which runs from Sunday, Feb. 17 through Sat., March 15. This will be an “unrevealed” visit meaning that the appraiser will not be identified to the store staff. You will receive an e-mail within 48 hours after the completion of the CEO visit with instructions on how to see your Detailed Appraisal Report.

For more information, visit the Assessment page of the Alliance site.

Reminder to Retailers:
Build a Month-Long Momentum for IGA Shopping Spree

To ensure your IGA Shopping Spree event is a success for you, your customers, and our Red Oval Partner sponsors, IGA is recommending that the event theme, consumer contest and in-store POP be used for four full weeks, from Feb. 17 - March 15. We also encourage you to build your sponsor product displays, however please keep in mind that the Merchandising/Promotion weeks officially run from Feb. 24 - March 8.

Reminder to all Alliance Members:
Register for Global Summit Today

IGA's 2008 Global Summit will take place in Carefree, Ariz., March 27-30. The unique conference format combines an interactive synergy of noteworthy general session speakers and networking-driven workshops.

During the Summit, IGA will also honor its 2008 U.S. Retailers of the Year, as well as the International Retailers of the Year who represent all the IGA countries that participate in the Awards of Excellence program.

This is an experience you won't want to miss! Download your registration brochure and agenda on the Alliance site, or call IGA Vice President of Events Barbara Wiest at (773)695-2635 for more information.

Join IGA

For more information about becoming a member or partner
of IGA, click here.